Starbucks Takes A Step Towards A More Affordable Sustainable Culture
Whether this is a smart marketing ploy from the Seattle base coffee giant or a true effort to help consumers move towards becoming more environmentally conscious, Starbucks will be rolling out reusable cups starting today, any customer who brings the cups back for a refill receive a $.10 discount. The cups cost $1, making it a lot more affordable compared to the $20 Starbucks coffee travel mugs.
It might not be a huge discount but it is a step towards consumers becoming more environmentally conscious.
During the past few weeks researching and blogging for my Demystifying Our Food Series, I’ve really been more conscious of the food I consume and how it is consumed. No, I am not a tree hugging hippie, I am inspired by the people that continues to go the extra mile when producing or purchasing sustainable food, ensuring that we as consumers continue to have access to healthier options.
Related Articles: Demystifying our Food Series